Characters are a designer’s way to bring in a human touch in a self-administered online course, making the content more lively and relatable, especially when reaching out to a diverse group of learners. They serve as pedagogical agents to introduce a topic, narrate a story or play the protagonist in one, or simply to walk learners through the organization of the content. Sometimes, these characters offer continuity across courses in a series or even help build a brand.
Whichever way a designer chooses to use this versatile piece of multimedia, it is vital in the eLearning space.
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